Where Did God Is So Kind Come From?
Hello Lovelies,
God Is So Kind was planted on my heart early last year during what I would later recognize as the beginning of a transformation in my walk with Christ. As I reflected on everything He brought me through—healing from an unexpected breakup, past hurt from friends and family, and feelings of “Why me, Lord?”—I began to truly see His kindness in every aspect of my life. All of the heartbreak, hurt, and challenges I faced were, in reality, His protection.
Even in the midst of my sin, when the enemy had control over my life, God never took His hand off me. The more I reflected on this, the more it hit me: "God is so kind." I once thought my pain was overwhelming, but now I see how much worse it could have been. Even when I was living my own way, He was always there, calling me back to Him.
A New Chapter of Kindness
On February 11, 2024, I got baptized again. At the time, I didn’t fully understand the weight of His kindness, but that moment marked the beginning of a whole new chapter in my life. From that point forward, "God is so kind" became a constant reminder and truth in my life.
As I began to feel called to step away from my current business, not knowing what the future would hold, I knew God was leading me to start God Is So Kind & Co. Even now, two weeks before launch, I don’t fully know His plans for this brand. But I’m confident this won’t just be a faith-based apparel line. Already, through the blog, social media, and simply walking in His light, I’ve witnessed lives being touched and drawn closer to Christ. And we haven’t even launched yet. This journey has shown me just how limitless God’s kindness truly is.
A Reflection of His Light
Through every product and every message that comes from God Is So Kind & Co., I aim to reflect my personal walk with Christ. The sole focus is to bring His sons and daughters closer to Him or to introduce Him to those who don’t yet know the God who has been so, so kind to me. His kindness hasn’t always shown up in pretty flowers; sometimes, it’s been in the tears, the trials, and the waiting.
Launching this business has been a journey—one completely in His timing. I had multiple launch dates, starting in August of 2024, but He made it clear I wasn’t ready. "No ma’am," He seemed to say, "we have some things to work on before you launch this brand." And He was right. I’m not a perfect person on a perfect walk with Christ, but as I prepare to launch on January 24, 2025, which is also my 26th birthday, I know I’m better than I was last August when I thought I would be launching. God gave me this date so intentionally because chapter 25 of my life was so transformative and healing. As I close chapter 25 and step into 26, He is allowing me to launch God Is So Kind & Co. Who knows what He has planned for me in chapter 26, but God I trust You and the wait.
God’s Kindness in Spiritual Warfare
It’s no coincidence that as I’m two weeks away from launching, I’ve been experiencing significant spiritual warfare. From December until now, even before that, I’ve run into people from my past that I’ve healed from and felt tempted to let them back in. I’ve faced differences with friends that made me want to walk away from those relationships completely. I’ve had to make tough decisions about a business my heart is no longer in and be honest with those around me about where I’m at. But Ephesians 6:12 reminds me that we do not wrestle against flesh and blood, but against spiritual forces of evil. God’s kindness is evident even in these struggles, as He equips me to fight these battles with His strength.
A Vessel for His Glory
God has shown me that this brand isn’t even mine. It’s His, and I am just a willing vessel. My life is a testimony of who He is, how kind He is, and what it looks like to live for Him. As He reminds me in Romans 8:28, "And we know that in all things God works for the good of those who love him, who have been called according to his purpose."
Through God Is So Kind & Co., I will continue to walk in obedience, allowing my life to reflect His goodness and love. This journey has taught me that His timing is perfect, and His kindness is unending. I’m excited to see what more He will do through this brand and in my life. As Isaiah 55:8-9 says, "For my thoughts are not your thoughts, neither are your ways my ways, declares the Lord. As the heavens are higher than the earth, so are my ways higher than your ways and my thoughts than your thoughts."
God is so kind, and I am grateful to be a part of His story.
With Love,
Jadesha M. Hair